Yesterday we took a look at Buzzworthy’s #5 and #4 Top Videos of 2009 — Katy Perry’s ‘Waking Up In Vegas” at 5 and Fall Out Boy’s “What A Catch, Donnie” at #4. Today, my #3 Top Video Of 2009 goes to a woman whom no best-of list would be complete without. Beyonce.
+ Number 3: Beyonce, “Sweet Dreams”
Beyonce‘s “Sweet Dreams” video, directed by Adria Petty, isn’t just another high-fashion look at Beyonce, though there are direction allusions to designer Gareth Pugh’s Autumn/Winter 2009 video presentation. But beyond Beyonce’s designer wardrobe, “Sweet Dreams” picks up where the “Single Ladies (Put A Ring On It)” video left off. It’s the dark yin to the brighter, lighter fare of “Single Ladies.” This is a 360-degree look at Beyonce’s life: Beyonce the woman, Sasha Fierce the performer, and the powerful force that occupies the spaces in between. Beyonce goes to sleep as Beyonce, turns into Sasha Fierce, and emerges as da Vinci’s Vitruvian Man, only a woman. Woven throughout the “Sweet Dreams” video are darker shades of the occult and stranglehold of mind control. Like I said — definitely not just a fashion video.