(Credit: Alain Jocard/AFP/Getty Images)
It might sound weird to say that 23-year-old Uffie was ahead of her time, but in a way, that's exactly what she was. The Miami-born, globe-trotting singer (she was raised in Hong Kong and resides now in Paris) made an underground splash in 2006 with her single, "Pop The Glock." It was a pretty fresh combination of French scuzz-dance (think Justice), old school hip-hop and bratty pop. And it pretty much predicted the likes of Ke$ha (who M.I.A. once accused of ripping off Uffie).
But after "Pop The Glock" popped, Uffie went through a divorce, had a kid, and took some time off. Now she's back with a new album -- Sex Dreams And Denim Jeans -- and new single and video for "ADD SUV."
"ADD SUV" is a dark, chilling song, filled with images of "Ritalin-filled debutantes." It's a far more subtle and mature track than her previous work, distancing herself from the artists who may, or may not have copied her style.
The video, directed Nathalie Canguilhem, is equally enigmatic; mixing footage of various characters driving cool, classic cars around a nondescript city. One of these characters is Pharrell Williams, who drops a verse about seeing "everything in neon."
Check out the video below. Uffie's long-awaited Sex Dreams And Denim Jeans album is out now.