MTV PUSH Artist Of The Week: Kreayshawn

Twenty-one-year-old female rapper and MTV PUSH Artist of the Week Kreayshawn had already earned an impressive amount of shine from directing videos for fellow Bay Area MC Lil B. But it was the release of her first single, “Gucci Gucci,” two months ago that launched the rapper from obscurity to ubiquity. The video generated more than 3 million views in its first three weeks and led the Odd Future affiliate and VMA Best New Artist nominee to a $1 million recording contract with Sony. Swag indeed.

Now, the femcee with an affinity for larger-than-life accessories is balancing dual careers, prepping her debut full-length for later this year and directing videos, including “The Adventures of Rain Dance Maggie,” the lead single from Red Hot Chili Peppers‘ upcoming album¬†I’m With You.

We’ve got some interviews and a live Kreayshawn performance to get you up to speed. First, check out the rapper discussing the importance of her Oakland hometown and the influence of her mom, a member of ’90s all-girl surf punk band The Trashwomen, on her sound. Kreayshawn also gives an in-depth history of her video director past as well as her obsession with cats. As for her unique image, we’ve got video of MTV Style’s eyeliner challenge with the rapper, followed by a live performance of “Gucci Gucci” shot at MTV in Times Square earlier this month.

+ Watch Kreayshawn interviews and performances after the jump.

+ KREAYSHAWN ON HER HOMETOWN AND HER MOM



+ KREAYSHAWN ON DIRECTING VIDEOS AND FILM SCHOOL

+ KREAYSHAWN TALKS MUSICAL INFLUENCES

+ KREAYSHAWN ON CATS VERSUS DOGS

+ KREAYSHAWN TAKES THE MTV STYLE EYELINER CHALLENGE

+ KREAYSHAW PERFORMS “GUCCI GUCCI” LIVE AT MTV

+ WATCH KREAYSHAWN’S “GUCCI GUCCI” VIDEO