New Video: Becky G, ‘Play It Again’

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Becky G is the star of her neighborhood in her “Play It Again” video.

By now we’re kind of under the impression that 2013 MTV Artist To Watch Becky G‘s career is foolproof. Why? Well, aside from her spitfire style and “no effs” attitude, the 16-year-old rapper already has a co-sign from Jennifer Lopez (remember that J. Lo cameo in Becky’s “Becky From The Block” video?), which is basically like a co-sign from God him/herself. That said, we had no doubt that Becky’s latest video, “Play It Again,” set to appear on her upcoming debut album, would be anything other than a knockout. And duh, we were right!

Watch Becky G’s “Play It Again” video after the jump.

Cowritten by Dr. Luke, Max Martin, Cirkut, and Ammo, “Play It Again” not only features the most radio-ready hook we’ve heard in a minute, but the Jess Holzworth-directed video has Becky returning to party in her old ‘hood of Inglewood, Calif. As Becky twerks it all over town and rides in an old-school car with her best girlfriends, a huge crowd gathers around to watch her spit verses about her impending success and basically live her #bestlife. Popularity is easy when you’re that talented! But yeah, we figure Becky’s about one hit single away from having her own street, day, month, and (maybe) burger named after her.

Watch “Play It Again” below!

+ Watch Becky G’s “Play It Again” video

Photo credit: Kemosabe/RCA