We’ve still got another day until Rihanna’s video drops, so… what now?
With 24 hours to go until Rihanna drops her “What Now” clip on Friday, our minds are racing with the possibilities of what we might see. Based on this behind-the-scenes video that she just Ri-leased, here’s what we’ve gathered: 1.) It won’t be a traditional narrative video. 2.) It won’t be all “soft and pretty,” but rather “a little demented.” 3.) RIHANNA IS PRETTY.
But when have we ever let a limited amount of known information stand in our way before? Let’s all unleash our bubbliest imagination brew, pour it up, pour it up, watch it all fall out, and let’s imagine the amazingly ooky, “red carpet goth” visuals that “The Monster” singer’s gonna bring to the table tomorrow.
1.) Badgalriri vs. Goodgalriri
On the Thailand warehouse set, Rihanna’s stylist, Mel Ottenberg, hinted that the songstress’ choreography will be channeling themes of demonic possession: “She’s doing sort of, uh, exorcism-type dances.” Since the looks alternate between #AllBlackEverything and #AllWhiteEverything, do you think there’ll be some sort of Ri vs. Ri good and evil showdown?
2.) Light as a feather, stiff as a board
Speaking of haute goth lewks and ish that’s “a little demented,” can you even PICTURE how amazingly bone-chilling “What Now” would be if it includes a few visual references to “The Craft”?? Light as a feather, stiff as a board, light as a feather, stiff as a board!
Watch Rihanna’s “What Now (Behind The Scenes)” video after the jump.
3.) Witchy cameos
Ummm, hello?? How can the “Stay” singer go all throwback goth-inspired and NOT take her BFF, Ms. Katy Perry, along for the ride? (Katy’s love of “The Craft” is well documented, FWIW.) Did you see the “Unconditionally” singer perform “Dark Horse” at the iHeartRadio Music Festival? Or what about what Katy wore to the 2013 MTV EMA?? These two were, like, MADE to smoke cloves and complain about conformists underneath the bleachers in 1996.
4.) Twerking on blood
Remember how in the behind-the-scenes video for “Pour It Up,” Rihanna claimed that “[her] b****** twerk on water”? Well, if demented is what she’s after, how about she gets her backup dancers to twerk on BLOOD? Wait, too far? Too far. We hear it now. SORRY.